With in-person voting options severely reduced by Covid-19 and nearly 70 stadiums and arenas across the country opening their doors for safe, socially-distanced voting, the 360 national marketing strategy/campaign "Make History Here" was born.

Designed to galvanize audiences for safe, socially distanced voting, the campaign utilized both local and national marketing and air channels along with local and national sports and celebrity figures to raise awareness for the opening of the election super centers across the U.S.

As Production Coordinator at Gutsy Media/Wake Up & Vote, Lauren oversaw the tracking, execution, and storage of the over 253 national and hyper-local deliverables for each stadium and arena's social media, radio, and broadcast specific deliverables.